As we know, social media is increasingly playing an important role in our lives, such as Facebook, MSN messenger and YouTube. Especially for teenage generation, these sites are pretty important when it comes to catching up with friends and checking out what’s going on in people’s lives etc.
YouTube is pretty important as it provides entertainment such as music videos and funny stuff that is yet to be popular. They can stay updated with the latest and upcoming events that are on Facebook and concerts in YouTube. The social media is a new and upcoming trend that is still waiting for its use to be at its peak.
Social Media can have as many flaws as its pros. You have to watch out what you’re posting onto the internet. For instance you went for a job interview, there is a possibility that your perspective employer will search you up on the internet. If you have an inappropriate videos, posts or updates, it will certainly have an adverse impact on your chance to get employed.
Social Media is gaining ground each day because it makes sense and it relates to basic human behavior to be able to interact with friends and family with least amount of effort.
Businesses have now started to appreciate the power of social media in addition to search engines and the need to consider Social Media optimization as an integral part of their online marketing strategy.
Some businesses have up to 90% of their marketing budget assigned to online campaigns through Facebook and Twitter but it’s important business to balance their marketing strategy by exploring every possible online marketing option e.g. Social Media, email marketing, affiliate marketing, search engine optimization. It’s all about constant evaluation instead of putting all your eggs in one basket.
NextGen ebiz Solutions specializes in development of e-business strategies and solutions for small to medium business in Australia through web redesign, search engine optimization, e-commerce and Internet Marketing. www.nextgenebiz.com.au